The method elsewhere

First off, my sincere apologies to all my avid readers (I know there are at least two of you…I think) for my long absence. Storyrules will regain momentum in the coming months now that a few larger life issues that cropped up this past season are mostly out of the way. I won’t tell you what these are because privacy is important - especially with the way Google and the government are trying to capture my online essence with its massive feelers and use it for their own greedy purposes - but let’s just say they include ‘buying a condo’, ‘DIY renovation on said condo’ and ‘changing jobs’. Yes, life will continue.

But I must share the following:
Idea City - the blog of marketing/advertising shop GSD&M - wrote about a post by Farming Phronesis which attempts to apply basic principles of the Method to strategic planning. Ah ha, vindication at last. Well, not so much but it is certainly an interesting read. It is actually true then; ideas are never truly unique. They are simply plucked from the cloud of abstraction by curious, watchful travelers of life. Pretentious? You may as well call the thing what it is.

Excerpt:
1) Be your target group. Dress like them, act like them, go where they go, listen what they listen to, eat what they eat, watch what they watch, read what they read…you get my point.