The shooting stars among us

Towering genius disdains a beaten path
It seeks regions hitherto unexplored
It scorns to tread in the footsteps of any predecessor however illustrious
It thirsts and burns for distinction

- A. Lincoln (age 29)

The method elsewhere

First off, my sincere apologies to all my avid readers (I know there are at least two of you…I think) for my long absence. Storyrules will regain momentum in the coming months now that a few larger life issues that cropped up this past season are mostly out of the way. I won’t tell you what these are because privacy is important - especially with the way Google and the government are trying to capture my online essence with its massive feelers and use it for their own greedy purposes - but let’s just say they include ‘buying a condo’, ‘DIY renovation on said condo’ and ‘changing jobs’. Yes, life will continue.

But I must share the following:
Idea City - the blog of marketing/advertising shop GSD&M - wrote about a post by Farming Phronesis which attempts to apply basic principles of the Method to strategic planning. Ah ha, vindication at last. Well, not so much but it is certainly an interesting read. It is actually true then; ideas are never truly unique. They are simply plucked from the cloud of abstraction by curious, watchful travelers of life. Pretentious? You may as well call the thing what it is.

Excerpt:
1) Be your target group. Dress like them, act like them, go where they go, listen what they listen to, eat what they eat, watch what they watch, read what they read…you get my point.

Women and Men are more than equal

Women increasingly dominate men in most arenas. This fact gives guys like me an inferiority complex that I overcome in the shameful and immature manner of putting women down. I mean to joke about this topic but my sense of humor is often too dry and jokes come across as reality.

I want to make it entirely clear that I judge people based on who they are intellectually, what their principles are and the actions they take each day. In a past post I conjectured that there should be a male owned and operated advertising agency because the field is overrun with women. It is interesting to me that if we say that a field is overrun with men then there is nothing wrong with that statement but in saying that advertising is overrun by women I am classified as a misogynist almost immediately. I do not think women are in any way less able than men. In fact, I think women are a step up these days in many ways.

Male-owned and operated business

Here is a business idea I don’t mind sharing - a male owned and operated advertising agency. Minority owned businesses are ALL THE RAGE GUYS. So now I will add one more to the mix. Hispanic owned, woman owned, african-american owned - meet man owned.

I love women in more ways than you know. I think they’re smart, creative and generally nice to look at. But too much of a good thing is bad. The field is overrun with estrogen and its enough to turn you into a hermit. Incidentally, check out my post on hermitage for a great place to go if you need it.

We get enough estrogen from our significant others in the morning and at night. We don’t need the hysterics and the drama during the day. Give us a break ladies. All we’re trying to do is change the world. Can’t we do that in peace?

So yes, I will advocate the creation of a male-owned and operated advertising agency. It is a niche worth filling. And imagine the PR…