The cardboard box that told an evocative story
Can a mere cardboard box tell a story? If you are from the magical world of The Whole Truth Foods, then yes.
I ordered an item from their user friendly website and the item was in a box which was in another box (for protection).
Oh but there’s a deeper story there.
Meet Mr. Box
Hats off to the copywriting team at TWT. You guys can open an agency of your own.