Whenever you have a surprising finding, you have the seed of a story. And if there are several surprising findings, then boy, do we have ourselves a compelling narrative!
For instance, take this case study. For decades, the received wisdom on fertility was:
Both of these are being upturned now, with some fascinating new evidence. These have been shared by Matthias Doepke a Faculty of Economics at Northwestern University, Illinois in a recent tweet thread.
Here's the first surprising finding:
What are the factors leading to higher fertility among richer nations with more working women?
One of them is better government support for early childcare and preschool:
And another reason: (Ahem) Men providing more support in housework:
Here are some simple data storytelling principles used in the tweet thread:
Here's the full paper from which these findings have been shared.