“Great stories happen to those who can tell them”
- Ira Glass

The Story Rules Content Hub

Welcome to the Story Rules Content Hub – the best place on the web to learn all about storytelling techniques for work. Here’s where you get rich storytelling examples, analyses, viewpoints, interview nuggets, visuals, quotes, and much, much more. To find out how you can make the most of this resource, please watch this 12-minute video.

You can explore this (for now free!) resource in four ways:

Explore by Objective

Search for content tagged by one or more of the four basic storytelling objectives from the audience’s point of view - Make them Understand, Make them Engaged, Make them Care, Make them Trust

Search the Content Hub!

Not sure about tags and categories? Just type in the keyword in the search box and get the specific content pieces you were looking for.

Explore by Storytelling Technique

This one is born from my pet project, the ‘Ultimate Guide to Storytelling Techniques', and is for story geeks! Want to know some great examples of analogies? Human stories? The Pyramid Principle? We have you covered!

Explore by content type

Dive into the different types of content available on the site and have fun exploring: Blog, #SOTD, Podcast, Podcast Nugget, Newsletter, Video, E-book
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Real Estate’s Falling Allure by Tomas Pueyo

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History Narratives with Yuval Noah Harari and Adam Grant

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Storytelling Tips from Shaan Puri

Welcome to the fifty-ninth edition of ‘3-2-1 by Story Rules‘. A newsletter recommending good examples of storytelling across: Let’s dive in. 𝕏 3 Tweets of the week Source: X This would be a great resource for authentic data on India. Source: X I saw this statistic in the Indus Valley 2024 Report too – Indian corporates need to up their R&D spend! Source: X Don’t wait for inspiration to begin writing. 📄 2 Articles of the week ​a. ‘Selling Smart: The Insider’s Guide to SaaS Success in India’ by Vignesh Jeyaraman and Rohit Kaul (Blume VC)​ You might think that a B2B SaaS …

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Stories of When Less is More

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On using Historical Perspective Devices

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The Story Rules Podcast E24: Anurag P and Nachammai S – Indus Valley Annual Report (Transcript)

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E24 - Anurag P and Nachammai S - Indus Valley Annual Report

E24: Anurag P and Nachammai S – Indus Valley Annual Report

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Paul Graham on What Makes an Essay the Best

Howard Marks on Writing Clear Memos

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Paul Graham on What Makes an Essay the Best

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How to have hard conversations

The art of ‘slow productivity’ by Cal Newport

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