“Great stories happen to those who can tell them”
- Ira Glass

The Story Rules Content Hub

Welcome to the Story Rules Content Hub – the second best resource to learn all about storytelling techniques for work (after ‘Story Rules‘, my comprehensive book on the topic!).

In this Hub, Here’s where you get rich storytelling examples, analyses, viewpoints, interview nuggets, visuals, quotes, and much, much more. To find out how you can make the most of this resource, please watch this 12-minute video.

You can explore this (for now free!) resource in four ways:

Explore by Objective

Search for content tagged by one or more of the four basic storytelling objectives from the audience’s point of view - Make them Understand, Make them Engaged, Make them Care, Make them Trust

Search the Content Hub!

Not sure about tags and categories? Just type in the keyword in the search box and get the specific content pieces you were looking for.

Explore by Storytelling Technique

This one is born from my pet project, the ‘Ultimate Guide to Storytelling Techniques', and is for story geeks! Want to know some great examples of analogies? Human stories? The Pyramid Principle? We have you covered!

Explore by content type

Dive into the different types of content available on the site and have fun exploring: Blog, #SOTD, Podcast, Podcast Nugget, Newsletter, Video, E-book
Filter
Search

Trending from the blog

SOTD79

#SOTD 79: Look for the right analogy (Jeff Bezos – TED Talk)

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

SOTD91

#SOTD 78: Show the big picture, and use callbacks (Sajith Pai article)

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

SOTD91

#SOTD 77: Show, don’t just tell (Sajith Pai article)

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

SOTD91

#SOTD 76: Start with a human story (Sajith Pai article)

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

A-lovely-trip-down-memory-lane

A lovely trip down memory lane

This week’s headline piece takes you on a wonderful trip down memory lane – especially if you’d read a lot of books when young. But first up, the #SOTD Digest. The #SOTD Digest Here’s a quick summary of the five #SOTD emails from the past week: – #SOTD 71: Make big numbers relatable (S Jaishankar interview): India’s External Affairs Minister presents some compelling data on India’s social welfare programs by making the numbers relatable. – #SOTD 72: Use the right metrics and norms (Economist article): Do we have a crony capitalism problem? How do we even measure that? The Economist gives us a metric …

SOTD75

#SOTD 75: Is the world going nuts (or is it just probability)?

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

20220609-ET-article

#SOTD 74: A simple data story in the Economic Times

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

SOTD73

#SOTD 73: The man who nearly died (Moth Story)

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

SOTD72

#SOTD 72: Use the right metrics and norms (Economist article)

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

SOTD71

#SOTD 71: Make big numbers relatable (S Jaishankar interview)

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

Search
Newsletter

Get Storytelling tips in your Inbox

Subscribe to the 'Story Rules on Saturday' newsletter

Get a free e-book that decodes the hidden storytelling structure used by leaders like Jeff Bezos, Bill Gates and Warren Buffett.
Your infomation will never be shared with any third party