“Great stories happen to those who can tell them”
- Ira Glass

The Story Rules Content Hub

Welcome to the Story Rules Content Hub – the second best resource to learn all about storytelling techniques for work (after ‘Story Rules‘, my comprehensive book on the topic!).

In this Hub, Here’s where you get rich storytelling examples, analyses, viewpoints, interview nuggets, visuals, quotes, and much, much more. To find out how you can make the most of this resource, please watch this 12-minute video.

You can explore this (for now free!) resource in four ways:

Explore by Objective

Search for content tagged by one or more of the four basic storytelling objectives from the audience’s point of view - Make them Understand, Make them Engaged, Make them Care, Make them Trust

Search the Content Hub!

Not sure about tags and categories? Just type in the keyword in the search box and get the specific content pieces you were looking for.

Explore by Storytelling Technique

This one is born from my pet project, the ‘Ultimate Guide to Storytelling Techniques', and is for story geeks! Want to know some great examples of analogies? Human stories? The Pyramid Principle? We have you covered!

Explore by content type

Dive into the different types of content available on the site and have fun exploring: Blog, #SOTD, Podcast, Podcast Nugget, Newsletter, Video, E-book
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Trending from the blog

The-party-might-be-coming-to-an-end

The party might be coming to an end

Hey folks, quick reminder for the upcoming cohort 3 of my Data-Storytelling e-course. As a special offer for newsletter readers, I’m extending the 20% early-bird discount date to this entire weekend. You can go through the details and register in the link below. Take me to the Course Page ​ Welcome to Story Rules on Saturday – your weekly content recommendations from the world of storytelling. This week’s flagship article warns us about the likelihood of a sustained increase in interest rates… which may not be good news for most emerging economies. But first up, the #SOTD Digest. ​ 📆 …

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#SOTD 45: Going back 157 years to spot a trend

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

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#SOTD 44: Making $150M relatable

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

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#SOTD 43: The new CRED Ad – surprising yet familiar

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

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#SOTD 42: Using contrast and an analogy to combat fear of DALL-E 2

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

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#SOTD 41: Finding the simplest explanation

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

The-books-that-didnt-make-the-cut

The books that didn’t make the cut

 few quick reminders, announcements and updates about the next cohort of my flagship course on Data Storytelling: – 📆 Dates reminder: The course begins on 7th May, early-bird registration ends 15th April and final enrolment closes on 30th April. – 📺 Free Demo: I’m conducting a free 45-min Demo session on 15th April (9.30-10.15 AM, India time), where you can get a ‘taster’ of the course and clarify any niggling doubts. Click here to register for the free Demo ​ – 📧 10 Emails that explain the entire context of the course: I went a little deep into the course marketing process this …

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#SOTD 40: The funniest writer in finance

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

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#SOTD 39: Just look for the data!

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

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#SOTD 38: Starting with a personal story

These paintings reflect on being ready for what’s to come and like the trees knowing we’ll get through it. There will be blossoming once again in the spring. …

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