Welcome to the Story Rules Content Hub – the second best resource to learn all about storytelling techniques for work (after ‘Story Rules‘, my comprehensive book on the topic!).
In this Hub, Here’s where you get rich storytelling examples, analyses, viewpoints, interview nuggets, visuals, quotes, and much, much more. To find out how you can make the most of this resource, please watch this 12-minute video.
You can explore this (for now free!) resource in four ways:
Sajith is a VC at Blume Ventures and arguably the most astute observer and thought-leader on India’s vibrant start-up ecosystem. …
Hi folks, I hope you and your family are ok in these turbulent and heart-rending times. We are doing ok at home (thanks for asking). Of course, there is a feeling of being overwhelmed, of being powerless. It’s not easy to cope. Of course, we can try to help others, donate money, time and other help. But at an individual level, it can be tough to deal with the feeling of helplessness. In such a situation, I liked the perspective shared by a close friend, Andy Krishnamurthy: ‘It is important to take care of your mental health in such times, because …
I know. Things are looking crazy grim. I just hope that you and your loved ones are doing okay during these scary times. Stay strong, stay safe. Meanwhile, I thought I’ll take your mind off the pandemic with this captivating extract from an ancient story. The story of a fascinating conversation Two brothers are walking in a dense forest. The setting is beautiful. It is spring. There’s an eye-catching lake filled with lilies and lotuses in full bloom. The lush grass shines like a gorgeous carpet. Treetops are covered with scent-laden flowers and entwined with flowering creepers. A gentle breeze …
Sajith is a VC at Blume Ventures and arguably the most astute observer and thought-leader on India’s vibrant start-up ecosystem. …
Hi folks, It’s time for my content recommendations for Apr-21: a book, a podcast, articles and a couple of videos. Let’s get started 1. Book a. ‘Alchemy: The Surprising Power of Ideas That Don’t Make Sense’ by Rory Sutherland Alchemy is the ancient and long-discredited art of converting base metals to gold. Surely it is not possible, you’d think. Ah, it may not be physically possible. But, as illustrated so amply and vividly in this book by Rory Sutherland (the Vice-Chairman of the Ogilvy and Mather advertising group), it is possible ‘psycho-logically’. ‘Psycho-logical’ decisions, according to Rory are those which …
In the middle of an engagement, the CEO of Instamojo says: “You know Mohit, we have been running this business for seven, eight years, but it’s only now we have understood what we really do” Mohit Bansal is the Founder of Deck Rooster, a Chandigarh based company that conceptualises and creates startup pitch decks. Decks that get high praise from clients:“Don’t waste two per cent on a Banker, these folks at Deck Rooster rock!”– Ravish Naresh, CEO, KhataBook.“Deck Rooster guys not only helped bring our story to life with visuals, but were an equal thought-partner in helping me articulate the story. …
Some creative projects are quick and fun. Like writing a LinkedIn post. Some are detailed, time-consuming and require a ton of prior work – like launching an online course. But some projects possess you. Consume you. They take you through a roller-coaster ride of hope, anticipation, unrealistic expectations, disappointment, worry, fear … and then back to cautiously optimistic hope… The ‘Story Rules Podcast’ has been one such project. A project which completes the missing C in my intellectual life. Let’s dive in. The Missing C I’ve written before about The 5Cs of Thought Leadership. In order to be a thought leader, …
It was early-2017. I had just started out as a Storytelling trainer and was reaching out to known folks for potential client references. One early reference I got was through my Dad. A close friend (and ex-colleague) of his ran a Surgical Training Institute, where they trained surgeons on the latest equipment, that was owned by a leading multinational company. My dad’s friend – a friendly, avuncular gentleman called Dr. G – asked me to come over to his office and showcase my work. This was just my second or third BD call and I was excited! Just before this, …
